T-Mobile brings back iconic Sidekick brand for the world’s first ‘Smartshoephone’ (not really)

T-Mobile's latest elaborate April Fool's prank is a swanky pair of Sidekick smart shoes, which you can actually buy in a "dumb" variant for $65.

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Google Assistant can basically do anything in TV ads starring John Legend, Sia and Kevin Durant

To prove how serious an Alexa and Siri competitor it's already become, Google Assistant has booked several A-list celebrities to highlight its strengths.

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Latest unconventional OnePlus 5T commercial ends in fake rival phone destruction

Love or loathe the way the OnePlus 5T is being advertised of late, we can't stop talking about the "competition-smashing" phone, which clearly qualifies as effective publicity.

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Alexa loses her voice only to find a new one in star-studded Amazon Super Bowl ad

Amazon appears to have subtly revealed in a Super Bowl commercial starring an army of celebrities that Alexa is getting a new, warmer, more natural voice.

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Bizarre OnePlus 5T advertising efforts double down with traumatic ‘dog test’ (Video)

The OnePlus 5T is purportedly "the smarter choice, however you test it." But is the Chinese company going a little too far in its attention-grabbing publicity stunts?

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‘Stupid men’ pit OnePlus 5T against Galaxy Note 8 in bizarre new ‘cactus test’ ad (Video)

The latest OnePlus 5T publicity stunt is unusual, to say the least, as "brave idiots" show the speed difference between it and the Galaxy Note 8 in a bizarre "cactus test."

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The Pocketnow team plays Secret Smartphone Santa!

How well do the members of the Pocketnow team know one another? In this season of giving, what gifts would they send each other?

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Motorola wants you to ‘up-upgrade’ to a Moto Z2 Play, poking fun at Samsung’s iPhone X parody

Apple is yet to hit back at Samsung for that brilliant recent iPhone X satire, but Motorola thinks it has an even better product in the Moto Z2 Play.

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College football fans brilliantly mock Apple for recently fixed iOS 11 autocorrect bug

That weird autocorrect bug replacing the letter "i" with an A followed by a question mark symbol on iOS 11.1 devices continues to draw expert mockery.

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Google takes a casual dig at Apple in jam-packed new Pixel 2 commercial (video)

Google's latest two-minute Pixel 2 ad is mainly about showcasing the phone's strengths, but a little light Apple mocking just adds to the fun.

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Samsung pokes fun at ten years of iPhone releases in new 60-second ad (video)

Samsung's latest Apple-mocking commercial might be its best yet, taunting the chaebol's arch-rivals for a full decade of immature iPhone releases.

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T-Mobile ONEsie is the world’s first full body wearable, and it’s only part April Fools’ hoax

Technically, you can buy the "revolutionary" full body wearable for a limited time. But all the technology on the T-Mobile ONEsie is made-up.

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Drake returns Taylor Swift’s favor, clumsily working out to ‘Bad Blood’ in fresh Apple Music ad

Canadian rapper, singer, songwriter and record producer Drake may just be the type of dude, or rather the only dude in the history of gymgoers, that can get pumped up from listening to Taylor Swift’s 2015 pop hit “Bad Blood.”

In fact, Drake is apparently the type of dude that likes to bench press to an entire curated playlist hilariously titled “Pop Workout.” After making sure his traditional rapper entourage is out of the picture, that is, but still.

“Tay Tay’s” mad workout tunes are the perfect pretext for the meme-meister to show off an evolution of those oft-mocked “Hotline Bling” dance moves, as well as some wicked lip sync skills bound to make even Jimmy Fallon a little jealous.

Much like Drake’s own “Jumpman” #GYMFLOW headliner a while back though, Swift’s infuriatingly catchy lyrics ultimately get the best of the self-disparaging rapper, who miscalculates his strength and fitness, writhing in pain as he drops a massive barbell unto himself.

The advertising message is as simple and effective as always, with Apple Music service deemed “distractingly good” by two of the world’s hottest recording artists. But is it also distractingly or, at least, sufficiently affordable now that Amazon challenges Cupertino and Spotify’s music streaming app domination?

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President Obama randomly jumps on Samsung Galaxy Note 7-mocking bandwagon

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Just when things looked like they couldn’t possibly get worse for Samsung in the wake of an unprecedented smartphone discontinuation, the world’s most powerful man went where Apple is still too gracious to go.During an Obacamare-focused speech in Miami on Thursday, the 44th and likely coolest ever President of the United States poked fun at the chaebol out of nowhere, equating his controversial Affordable Care …

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