Instead of giving up, LeEco ramps up US retail efforts at Amazon, Best Buy and Target

Despite recently acknowledged financial difficulties caused by an overly ambitious global expansion, China’s LeEco isn’t ready to slow down its US retail growth efforts just yet. Quite the contrary, as both “ecophones” and “ecotvs” gear up for December 1 launches across Amazon, Best Buy and Target.

Technically, the high-end LeEco LePro 3 and mid-range Le S3 Android handhelds are listed on the company’s official American LeMall website at recommended $400 and $250 prices respectively. But in reality, if you choose your timing carefully, the Snapdragon 821 and 652 5.5-inchers can be yours for 100 bucks less.

They were even available at $279 and $129 respectively on Black Friday and Cyber Monday, with the Le S3 thrown in as a free gift if you purchased costly enough smart TV sets. Hopefully, LeRewards instant rebates bringing the two phones’ price tags down to $300 and $150 tops will also be up for grabs since day one of third-party US retailer availability.

For a limited time, the LeEco Le S3 and LePro 3 should qualify for a complimentary three-month AT&T DirecTV Now subscription as well, and so will the $649 ($449 with rebate) Super4 X43 Pro 4K TV. Meanwhile, the pricier Super4 X55 and X65 earn you six months of DirecTV Now service on the house, and the ultra-premium, gigantic uMax X85 comes with a full year of on-demand video streaming at no extra charge.

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LeEco’s first US Black Friday sale will include $279 Le Pro 3 phone, free Le S3 with select TVs

Okay, so perhaps LeEco won’t take over the tech world anytime soon. There is such a thing as too much ambition, it turns out, and instead of raising the Chinese entertainment giant’s profile in super-competitive foreign markets, blind desire for success has resulted in mounting debt burden.

But that doesn’t change the hard fact of Le Pro 3 and Le S3’s US consumer appeal during frequent flash sale events. At $300, the larger, higher-end phone is quite the bargain, Snapdragon 821, 4GB RAM, 64GB ROM, 16MP rear camera and all.

The same goes for the mid-range LeEco Le S3 whenever it costs $150 instead of $250, what with a 5.5-inch Full HD screen, SD652 CPU, 3GB RAM, 16/8MP shooters, and fingerprint sensor in tow.

Believe it or not, you’ll be able to buy the already super-affordable Android handhelds for even less between November 25 and 28, namely $279 and $129 respectively. Better yet, LeEco’s first ever Black Friday/Cyber Monday-combined American deals include sweet $19.98 and $11.97 bundles with power banks and Bluetooth speakers.

Meanwhile, if you’re interested in one of the OEM’s sizzling hot TVs, keep an eye out for the $300-discounted Super4 X65, free Le S3 “ecophone” included, and a $599 Super4 X55 (down from $899), also offered alongside a complimentary Le S3. Just remember to pre-register for your “LeRewards” at LeMall.com as soon as possible.

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