Nothing is for free. Especially not online. There’s always a price, and it’s your most valuable asset: your data. Protect your privacy!
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Sorry Facebook, Apple is right this time!
If we’re honest, you don’t need Facebook. Facebook needs you. Also, my purpose is not to sit here and defend Apple. But you do have a choice!
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Are you using Spotify for free? Your data is at advertisers’ mercy
Spotify has never made money, but it has to in order to survive. And the service will be under more pressure to make more money from its free users if Apple’s proposed new flat-rate royalties model takes effect.So, the Swedish company has launched programmatic buying that lets advertisers target their 15-second or 30-second clips to over 70 million users by age, gender, — here’s where it gets rich — ...
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FTC issues warning to Android app devs using Silverpush SDK for ad targeting
Another way mobile tech consumers are being targeted for advertising these days — you know, other than being chased around with a tracker and then bombarded with ads every page they visit — is apparently with a “Unique Audio Beacon” that tracks your TV watching habits.Silverpush makes an SDK that has this beacon that tracks embedded audio codes in broadcast television audio signals and has the ...
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Adblocker guilt? Not when news sites pack up to half their pages with ads
Publishers like Pocketnow have been pulling teeth as to how they can sustain themselves financially while not tanking user experience with their content. The dreaded ad has become less ad and more dread with auto-playing video content to splash pages suddenly appearing over something you might want to click.Of course, these smoke and mirrors aren’t just annoying, but they eat up your data, too. Some smart people over at Enders Analysis have wondered about how much of this complex code weighs against ...
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Verizon data tracking combines with AOL ad network
The recent power move of Verizon acquiring AOL — one of a few major moves in the telecom industry — is now producing consequences for data privacy hawks and Verizon’s advertising coffers. And whether or not Verizon Wireless customers know it or like it, they’re all involved in the process.The AOL Advertising Network, which collects information from traffic from its sites and other vendors using AOL’s ...
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