Back in the 1990s up until the early 2000s and the dot com bust, the corporate world went through a phase of creating or acquiring websites. Quite a few large corporations wanted their own website- their entry into this new age of the internet and web browsing. Fast forward to 2015 and a similar trend seems to be on the rise, but this time with smartphones. Major corporations, most recently Pepsi, seem to have gained a sudden interest in these pocket computers, and all of them it seems, want a slice of this “mobile ...
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