Don’t Advertise the Flashy Features – Advertise the Useful Ones

I was sitting on my couch the other day, and I had an epiphany. I was watching an epic crime-fighting show, and saw this come across my DVR. It was a video showing off Apple’s noise cancelling microphone and about how it makes this mini-orchestra so much quieter so you can talk, as seen below. Immediately, smart aleck that I am, I shot off this tweet - But then something occurred to me -

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