Exclusive. “Exclusive” is a fascinating word. From one side of the wall, “exclusive” is a pretty sweet deal. We’re in the in crowd, fellas. Crack open the campaign, serve up the caviar. On the other side of the wall, we’re all clamoring to see what’s so special. On the outside looking in. It’s a party and your invitation got “lost in the mail”. Exclusive is also a bargaining chip that carriers like to bust out to get themselves a pretty sweet device on their shelves – and no one else’s. Which is where we have found ourselves lately with the ...
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