When the Phonebloks video was released back in September 2013 by Dave Hakkens as part of his design academy graduation project, it quickly went viral. The concept was a game-changer: an environmentally sustainable, modular mobile phone. The video showed a phone built from Lego-like modules, or “blocks,” each part easily replaceable and upgradable. Need a bigger battery or a better camera? Don’t worry about buying a new phone – just replace a block. The project’s Thunderclap campaign was first aimed at reaching 500 people ...
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