As Tim Cook, Jony Ive and Craig Federighi revealed iOS 7 today, a lot of things crossed my mind. iOS in a way is very different to every other operating system. In the case of Android, it doesn’t matter how much thought Google puts into their OS, OEMs have all decided to change it and enhance their experiences on top of it. In the case of Windows Phone, even though the design is unified, the approach each OEM has given to design and software enhancements defines your choice for the product. In the case of iOS, Apple approaches the product differently. Company executives have always ...
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