Misleading HTC U11 and gory OnePlus 5 ads get banned in the UK

HTC and OnePlus are not to broadcast promotional material in the UK anymore suggesting the U11 can be used in "standard swimming pools" and causing "unduly distress" respectively.

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Google Assistant can basically do anything in TV ads starring John Legend, Sia and Kevin Durant

To prove how serious an Alexa and Siri competitor it's already become, Google Assistant has booked several A-list celebrities to highlight its strengths.

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Latest unconventional OnePlus 5T commercial ends in fake rival phone destruction

Love or loathe the way the OnePlus 5T is being advertised of late, we can't stop talking about the "competition-smashing" phone, which clearly qualifies as effective publicity.

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Alexa loses her voice only to find a new one in star-studded Amazon Super Bowl ad

Amazon appears to have subtly revealed in a Super Bowl commercial starring an army of celebrities that Alexa is getting a new, warmer, more natural voice.

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Google takes a casual dig at Apple in jam-packed new Pixel 2 commercial (video)

Google's latest two-minute Pixel 2 ad is mainly about showcasing the phone's strengths, but a little light Apple mocking just adds to the fun.

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Samsung pokes fun at ten years of iPhone releases in new 60-second ad (video)

Samsung's latest Apple-mocking commercial might be its best yet, taunting the chaebol's arch-rivals for a full decade of immature iPhone releases.

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The Rock teams up with Siri to ‘dominate the day’ in epic new commercial (Full video)

With Cortana, Google Assistant and Alexa rising fast, Siri stays in the limelight starring alongside The Rock in this "crazy fun commercial."

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Apple strikes iPad deal with NHL in time for playoffs, ‘league-wide deployment’ slated for next season

Apple's iPad Pro is the National Hockey League's official tablet starting this week, with both coaches and officials brought to the 21st century.

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Apple takes Swatch to Swiss court for Bellamy’s eerily familiar ‘Tick different’ slogan

It's almost like Swatch wanted to enrage Apple, first with a "One more thing trademark", then by using a "Tick different" Bellamy ad motto.

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Simple and effective LG G6 TV commercial plays to the phone’s strengths rather than gimmicks

Why spend a fortune on celebrity cameos and other cheap publicity tricks when a great phone like the LG G6 can speak for itself?

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Samsung Galaxy S8 gets TV ad in Korea, fingerprint placement explanation, and battery pictured

There's obviously a reason why the Galaxy S8 will feature that odd rear-fitted fingerprint sensor, and the LG G6 is to blame for the phone's first TV ad.

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Justin Bieber shows off (cringey) unlimited moves in T-Mobile Super Bowl ad

Justin Bieber, Rob Gronkowski and Terrell Owens are the stars of a no doubt costly new T-Mobile commercial that's simply not very entertaining.

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Huawei recruits ex-star of iconic Apple ads to promote Mate 9 and Matebook (Video)

One of the keys to global success is advertising, and Huawei already has a fairly long list of celebrity brand ambassadors, including Justin Long.

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BlackBerry ‘Mercury’ cameo on Tim Allen sitcom may just be the start of big publicity push

That upcoming TCL-made BlackBerry QWERTY smartphone was seen on national TV, as actor Tim Allen stays devoted to the brand through thick and thin.

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Samsung’s free Gear VR brings out all the feels in effective new holiday ad

Once again, Samsung Galaxy S7 and S7 Edge buyers across essentially all authorized US retailers will be eligible for a free Gear VR headset and Oculus “content bonus”, normally worth a combined $150, as long as they get their phones between November 24 and 28, and remember to claim the holiday gifts by December 12.

Reluctant to pick up the bundle for a loved one this gift-giving season, as you’re not exactly sure about the mass appeal of virtual reality technology yet? Perhaps Samsung’s latest commercial, suggestively titled “Unwrap the Feels”, can put you at ease, starring a diverse group of young and old people, men, women and teenagers, all having a pretty awesome time with the GS7/Gear VR duo.

They’ll be frightened, amazed, surprised and confused, entertained and just all-out immersed in their own personal parallel universe, sometimes all at once, but they will absolutely not be bored or disappointed by another uninspired Christmas present.

Of course, the question is what happens when the novelty wears off? Worst case scenario, they (or you) will still own one of the world’s best all-around smartphones, having experienced some jolly good fun for no extra charge with a headset that’s supposed to get better in time anyway, as Oculus develops new “feel-unwrapping” VR content.

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